Philipp Haan
Philipp Haan
Work Experience
| Since 2021 | Research Associate and Doctoral Researcher at Fraunhofer Institute for Integrated Circuits (IIS) |
| 2018 – 2021 | Working Student at Fraunhofer Institute for Integrated Circuits (IIS) |
| 2016 – 2018 | Working Student at TÜV Süd |
| 2012 – 2015 | Working Student at cgmunich GmbH |
Education
| Since 2022 | Ph.D. Student at Management Intelligence Services of Friedrich-Alexander-University Erlangen-Nuremberg with a focus on AI enabled strategic foresight |
| 2018 – 2020 | M.Sc. in Business Informatics at the University of Technology Clausthal |
| 2012 – 2018 | B.Eng. in International Industrial Engineering at the Institute of Technology Nürnberg |
Publications
-
Rubin, N., Haan, P., Blum, R. (2025) „Harnessing AI to Navigate User Generated Content: A Framework for Consistent Customer Experience Across Digital Touchpoints“, Presented at the International Marketing Trends Conference 2025 (IMTC)
-
Haan, P., Berbig, M., Blum, R., Jörden, J., Schirrmeister, E., & Zimmermann, R. (2023). Mehrstufige strategische Frühaufklärung durch iterative automatisierte Themenerkennung und Fusion von Nachrichten-, Journal- und Patenttexten mittels Natural Language Processing (NLP). Presented at the 17th Symposium für Vorausschau und Technologieplanung (SVT). https://doi.org/10.24406/h-452213
-
Haan, P., Klosa, O., & Nöth, F. (2023). VAG-Kundenmonitor – KI-gestütztes Feedback-Management für den Nürnberger Nahverkehr. DER NAHVERKEHR, 41(11), 34-38. https://eurailpress-archiv.de/SingleView.aspx?lng=de&show=5895418